Updated November 2026
Embroidery gives relief and holds up well to washing; flock suits solid areas of colour and simple designs. With both, the logo or text goes in the position you choose on the product page, and you approve the result on the sketch before production.
The two techniques side by side

Comparison table
| Criterion | Flock | Embroidery |
|---|---|---|
| Look | Flat, velvety surface, uniform colour | Visible thread, slightly raised |
| Fine details | Suits simple shapes and large solid areas | Very thin lines are simplified, as thread has a minimum thickness |
| Washing | Good if washing follows our care advice | Very good: the threads are stitched into the fabric |
| Number of colours | Ideal for one or two bold colours | Several colours possible, with one thread per colour |
| Common positions | Large logos on the front or back, simple text | Logos on the head, shoulders or knees, embroidered names |
How to choose
- Choose embroidery for a high-end look with relief, or for a logo that will be washed often.
- Choose flock for a large logo with solid areas of colour or for simple text.
- If in doubt, send us your logo: we will tell you which technique suits it best before production.
How you check the result before production
With the 2D sketch and the approval proof, you see the logo and its position on the drawing of the mascot, and you approve it in writing before production starts. The "2D sketch and approval proof" guide explains these steps.
Which files to send
A vector file (SVG, AI, EPS or PDF) gives the best result with both techniques. The logo guide explains the accepted formats and the possible positions.
Frequently asked questions
Does embroidery cost more than flock?
The price depends on the size, the number of colours and the position. It is confirmed in the quote or shown in the product option.
Can I combine flock and embroidery on the same mascot?
Yes, for example a large flock logo on the front and an embroidered name on the shoulder. State your choices in the quote.
Will the design match my file exactly?
It stays true to the drawing and the colours. Embroidery sometimes means simplifying very fine details; you approve the result on the sketch.

