Updated November 2026

Embroidery gives relief and holds up well to washing; flock suits solid areas of colour and simple designs. With both, the logo or text goes in the position you choose on the product page, and you approve the result on the sketch before production.

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The two techniques side by side

Illustration comparing a flat, solid flock logo with the same logo embroidered, showing stitches and relief
Illustration: flock on the left (flat surface), embroidery on the right (thread and relief).

Comparison table

CriterionFlockEmbroidery
LookFlat, velvety surface, uniform colourVisible thread, slightly raised
Fine detailsSuits simple shapes and large solid areasVery thin lines are simplified, as thread has a minimum thickness
WashingGood if washing follows our care adviceVery good: the threads are stitched into the fabric
Number of coloursIdeal for one or two bold coloursSeveral colours possible, with one thread per colour
Common positionsLarge logos on the front or back, simple textLogos on the head, shoulders or knees, embroidered names

How to choose

  • Choose embroidery for a high-end look with relief, or for a logo that will be washed often.
  • Choose flock for a large logo with solid areas of colour or for simple text.
  • If in doubt, send us your logo: we will tell you which technique suits it best before production.

How you check the result before production

With the 2D sketch and the approval proof, you see the logo and its position on the drawing of the mascot, and you approve it in writing before production starts. The "2D sketch and approval proof" guide explains these steps.

Which files to send

A vector file (SVG, AI, EPS or PDF) gives the best result with both techniques. The logo guide explains the accepted formats and the possible positions.

Frequently asked questions

Does embroidery cost more than flock?

The price depends on the size, the number of colours and the position. It is confirmed in the quote or shown in the product option.

Can I combine flock and embroidery on the same mascot?

Yes, for example a large flock logo on the front and an embroidered name on the shoulder. State your choices in the quote.

Will the design match my file exactly?

It stays true to the drawing and the colours. Embroidery sometimes means simplifying very fine details; you approve the result on the sketch.

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